Full field visibility.
You just watch the numbers move.
Most SFA tools take months to roll out and weeks to learn. GoSales is different - reps are live in hours, and you see every order, visit, and missed outlet from one dashboard.
No setup cost · Go live in 2 days · No credit card required
Sound familiar?
Most field sales teams still run on WhatsApp, Excel and gut feel — and it costs you revenue every day.
Zero visibility into rep activity
You have no idea if reps are actually visiting outlets, following beat plans, or sitting in a tea stall. Call reports come in late — if at all.
Manual orders & Excel chaos
Paper order forms get lost, data entry is error-prone, and by the time orders are processed the day is half gone. Distributors complain constantly.
Beat plans ignored, outlets missed
Reps cherry-pick easy outlets and skip the rest. You only find out at month-end. Coverage gaps cost you market share — and you can't prove it.
Know where every rep is. Always.
Live GPS tracking shows rep locations on a map in real time. Geo-tagged attendance means no proxy check-ins — reps must be at the outlet to mark arrival. Instant alerts fire the moment someone deviates from their planned route.
- Live GPS map with all reps visible in one dashboard
- Geo-tagged check-in — outlet location verified automatically
- Real-time deviation alerts sent to manager instantly
- Time-stamped visit history for every outlet, every day
From outlet visit to confirmed order in 90 seconds.
Reps take orders on their mobile app — SKU selection, quantity, scheme application and confirmation all happen digitally. Orders sync instantly to the distributor and HQ. Works fully offline and syncs when network is back.
- Digital order booking with full SKU catalogue on mobile
- Automatic scheme and discount application at point of order
- Offline mode — reps work without internet, syncs on connection
- Instant digital invoice and order confirmation for retailer
AI-optimized routes. Zero outlets missed.
GoSales automatically builds and assigns beat plans that maximize outlet coverage while minimizing travel time. Managers approve plans digitally. Reps follow turn-by-turn routes in the app — and you see coverage in real time.
- AI-suggested routes based on outlet density and priority
- Manager approval workflow for beat plan changes
- Coverage heatmap showing visited vs pending outlets
- Historical beat data to identify perennially missed outlets
Data Insights That Give You the Edge.
Interactive dashboards and comprehensive reports transform your sales data into actionable intelligence. Track performance, identify trends, and empower your field sales team with real-time KPIs and incentive visibility.
- Interactive dashboards for quick data analysis
- Leverage dashboards like Target vs. Achievement, Productive Outlets, Product Assortment Compliance, Market Working, and much more
- Empower your field sales to track their progress with KPIs and incentive visibility
Make Your Ready-Stock Sales Easier.
Streamline your van sales operations with comprehensive stock management, real-time tracking, and seamless payment collection. Get complete visibility and control over your ready-stock sales process.
- Easily manage van stock loading via approvals and get stock visibility throughout the van sales process
- Gain comprehensive view of van movement to ensure compliance with market-visit protocols
- Hassle-free payment collection with multiple options. Generate invoices on-site and share via WhatsApp, Email, etc., or print via Bluetooth printer
- Get van summary for reconciliation at the end of the day, including details of sales, sales return, collection, and inventory
What our customers achieve
Average outcomes reported by GoSales SFA customers within 90 days of go-live.
Why Choose GoSales SFA?
Built for everyday field realities — offline markets, packed routes and sales teams that need simple, fast tools.
Faster Implementation
Launch GoSales SFA in weeks with pre-built journeys for FMCG and manufacturing.
Easy Onboarding
Online training, in-app guides and playbooks help reps adopt the app quickly.
OpenAPI Integration
Hassle-free integration with DMS, ERP, HRMS and GoSales Dealer App.
Enterprise Security
Enterprise-grade security, role-based access and compliance with data laws.
Data-Driven Coaching
Territory drill-downs and rep scorecards help you coach and course-correct quickly.
Dedicated Success Team
Highly experienced teams for rollout, adoption and ongoing success.
Integration Made Easy
Seamlessly connect with your existing tech stack, such as ERP, DMS, accounting tools, analytics and more.
Pricing
Simple, transparent pricing
Per-rep pricing that scales with your team. No hidden fees. Switch plans anytime.
“Your team has done a wonderful job in putting together a truly SAAS based offering for our secondary sales visibility. The licensing plan makes it all the more lucrative but will have to wait and watch how it unfolds when we hit the lower end of the pyramid.”
Ready to transform your field sales?
Join 500+ enterprises who've already moved from spreadsheets to real-time field intelligence.
Frequently asked questions
Everything you need to know about the product and billing.
Got another question? →GoSales SFA is a Sales Force Automation (SFA) software designed for FMCG, CPG, pharma, and distribution-led businesses. It helps automate field sales tracking, beat planning, order capture, outlet coverage, and sales reporting, enabling faster execution and higher sales productivity.